Over the past 4 years, I’ve worked with more than 30 companies, helping design and launch dozens of apps from scratch. Along the way, I noticed a pattern:

🚀 Before launch, everything is mapped out.
→ There’s a clear roadmap guiding every decision, from features to timelines.

💡 After launch, everything changes. Suddenly,
→ teams are in the dark, guessing what’s working, what’s not, and how to grow.

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This gap became my passion project. With a background in business, IT & behavioral design, I became fascinated with combining data, psychology, and design to solve this problem.

I started integrating user insights, analytics, and behavioral patterns into my process — and the results were transformative.

No more guesswork. No more wasted effort.

Just clear strategies, optimized designs & measurable growth.

I believe SaaS growth should be predictable, scalable, and deeply aligned with user needs.

That’s why I’m committed to helping founders like you create data-driven products that stand out, delight users, and change lives.