Turn your Website into a
Conversion Engine

Stop losing customers and wasting traffic. I help SaaS founders craft data-driven landing pages that captivate users, communicate USPs effectively, and drive conversions.

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No strings attached — just Expert Advice for your Landingpage

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What your current Onboarding might look like 
(And Why It’s Holding You Back)

Users Disappear After Signup 💔

All this effort getting them hooked & ready to try your product & now puff, after their signup they just ghost and you never hear from them!!

Trial Users Just Won’t Convert 🫠

You’re driving plenty of traffic to your page, but man is it hard to get these users to convert into paying customers!!!


(maybe people have just gotten greedy these days?)

Your Onboarding is a bit of an overkill 🥴

You are thinking: “Now that we got you here, we might as well show you all we got” which makes your onboarding a bit longer than needed but I mean it’s probably worth it, right?

You’re Guessing What’s Broken 🎯

You’re well aware, some things gotta change and your team is making changes, but UFF it’s a hard shell to crack & know what actually moves the needle.

How we turn Onboarding Into
Your Biggest Growth Lever

If your onboarding feels like a headache topic - it’s time for a change. 

‍
What if your onboarding didn’t just guide users, but converted them into loyal fans from day one?

Unlock Focus, Efficiency, and Predictable Growth with a product-led onboarding system that:

Reclaim Your Time

Stop firefighting onboarding issues and start focusing on strategy, innovation, and scaling your business.

Effortless Scalability 🚀

We build a system that scales with your business without sacrificing user experience or overwhelming your team.

Data-Driven Insights 🔍

No more guessing. Get actionable insights into where users drop off, what’s working, and how to fix it.

Happier Teams, 
Happier Customers 🥳

Streamline your onboarding to reduce internal friction, improve team collaboration, and delight your users.

Empower Your Customers to Self-Onboard 💪🏽

Make it easy for users to understand your product, navigate its features, and see the value — fast.

Predictable Growth 📈

Turn onboarding into a reliable growth engine that boosts retention, engagement, and long-term revenue.

What Founders are saying

Lisa's approach reveals her exceptional professionalism, attention to detail, and client-centered approach. Working with her was an amazing experience - a great listener with immense talent and outstanding soft skills. Always reliable, professional, and driven for growth, Lisa is the perfect addition to any team or personal project. HIGHLY recommended.

Alejandro Lomelin

CEO and Founder of the Good Brand

Lisa put together a stunning homepage for me. Thanks to her know-how, the distance was no problem. The process was organised and uncomplicated. The communication via Zoom and WhatsApp always worked extremly weel. Thank you!

Martin Föger

Founder of Martins Bikeschule

Lisa took on a lot of responsibility and with her enthusiasm, she quickly found her place as an important part of our team. Her positive attitude and happy smile, even under pressure, make her a pleasure to work with. Since then, we have been working together on the user journey, UX and UI of another product from the ground up, and her critical thinking, urge to put herself in the customer's shoes, and ability to take ownership of issues have proven invaluable. She likes to fully understand the product and use that knowledge to improve the UX, and she looks at every project as a new learning opportunity.I'm happy to have her as a friend and colleague and look forward to our future projects together.

Nima Pouya

Business Analyst, IT product Owner at Chargylize

For a while I have wanted my own website for my travel agency. With Lisa, I have found someone who really has captured my love for Norway beautifully in design. The cooperation was absolutly uncomplicated and she also explained the technial background to me so i could clearly understand everything.

Michaela Schütze

Founder of Nordwaerts

Lisa was a real blessing for our non-profit organisation,for which she designs and developed the website. She has an extraordinarily good feeling for both our team and our users (people with dementia and their careers). Especially for the target group, Lisa's distinct ability for clear structure and simple user guidance is an asset. I very much appreciate her ideas for the designs and her reliablity when it comes to agreements, costs and deadlines. Thank you Lisa!

Antje Jones

CEO of Angehörigen-beratung
Nürnberg and Founder of Inflow

As a mobile app founder, I spent months searching for a development team before I connected with you. Finding a team as professional and well-rounded as yours was no easy task. Your expertise in front and back-end development, marketing, and more is truly exceptional. What sets you apart is your generosity with timely updates and your ability to communicate seamlessly in English, Spanish, German, and other languages. I'm thoroughly satisfied with the work you've done and look forward to our continued partnership

Roman Romero

CEO and Founder of Swoove

Here’s How We Turn Your Onboarding 
Into a Growth Engine

Step 1

Diagnose What’s Broken

- I audit your current onboarding flow to identify where users drop off
- I review your data, user behavior, and any customer feedback you’ve gathered.


Outcome: A clear picture of your biggest onboarding problems.

Step 2

Map Out Your User Journey

I break down what your users do after signing up: --> Where do they get confused? When do they drop off?Together, we define the “Aha Moment” — the key action that makes users realize the products value.
Outcome: A step-by-step map of how to guide users to their “Aha Moment.”

Step 3

Redesign for Success

I design a streamlined onboarding flow that:--> Removes friction & confusion.--> Guides users to the most valuable features of your productWe’ focus on the first 5 minutes—where users decide whether to stay or leaveOutcome: Wireframes and a new, optimized onboarding experience ready to test.

Step 4

Measure, Test, Iterate

I help you measure the right metricsWe’ll create a simple A/B testing plan to improve your results over time.Outcome: An onboarding system that’s proven to work and keeps on improving

A good activation event is often associated with the beginning of a user forming a new habit inside the product, and since increasing the activation rate is one of the best levers for increasing retention, it’s often a major focus for growth teams

What Founders are saying

Lisa's approach reveals her exceptional professionalism, attention to detail, and client-centered approach. Working with her was an amazing experience - a great listener with immense talent and outstanding soft skills. Always reliable, professional, and driven for growth, Lisa is the perfect addition to any team or personal project. HIGHLY recommended.

Alejandro Lomelin

CEO and Founder of the Good Brand

Lisa put together a stunning homepage for me. Thanks to her know-how, the distance was no problem. The process was organised and uncomplicated. The communication via Zoom and WhatsApp always worked extremly weel. Thank you!

Martin Föger

Founder of Martins Bikeschule

Lisa took on a lot of responsibility and with her enthusiasm, she quickly found her place as an important part of our team. Her positive attitude and happy smile, even under pressure, make her a pleasure to work with. Since then, we have been working together on the user journey, UX and UI of another product from the ground up, and her critical thinking, urge to put herself in the customer's shoes, and ability to take ownership of issues have proven invaluable. She likes to fully understand the product and use that knowledge to improve the UX, and she looks at every project as a new learning opportunity.I'm happy to have her as a friend and colleague and look forward to our future projects together.

Nima Pouya

Business Analyst, IT product Owner at Chargylize

For a while I have wanted my own website for my travel agency. With Lisa, I have found someone who really has captured my love for Norway beautifully in design. The cooperation was absolutly uncomplicated and she also explained the technial background to me so i could clearly understand everything.

Michaela Schütze

Founder of Nordwaerts

Lisa was a real blessing for our non-profit organisation,for which she designs and developed the website. She has an extraordinarily good feeling for both our team and our users (people with dementia and their careers). Especially for the target group, Lisa's distinct ability for clear structure and simple user guidance is an asset. I very much appreciate her ideas for the designs and her reliablity when it comes to agreements, costs and deadlines. Thank you Lisa!

Antje Jones

CEO of Angehörigen-beratung
Nürnberg and Founder of Inflow

As a mobile app founder, I spent months searching for a development team before I connected with you. Finding a team as professional and well-rounded as yours was no easy task. Your expertise in front and back-end development, marketing, and more is truly exceptional. What sets you apart is your generosity with timely updates and your ability to communicate seamlessly in English, Spanish, German, and other languages. I'm thoroughly satisfied with the work you've done and look forward to our continued partnership

Roman Romero

CEO and Founder of Swoove

Frequently Asked Questions

How long does it take to see results?

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What kind of results can we expect from improving our onboarding flow?

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How do you identify what’s broken in our onboarding process?

We combine a detailed onboarding audit with behavioral analysis and user feedback. By mapping user journeys, analyzing data, and spotting drop-off points, we uncover what’s confusing or blocking users—then design a streamlined flow to fix it.

What tools or data do we need to get started?

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"Design is not just what it looks like and feels like. Design is how it works." - Steve Jobs

Ready to Turn Your Onboarding Into a Growth Engine?

Let’s start with a Free Onboarding Audit:


- I’ll identify where users are dropping off.
- You’ll get a clear plan to improve activation and retention

Get your Free Onboarding Analysis