FOR SAAS FOUNDERS
Turn your Onboarding Bottleneck
into a Growth Engine
Stop losing users after signup. I help SaaS startups create intuitive, high-converting onboarding flows that reduce drop-offs & improve short and long-term retention.
Trusted by 50+ FAST GROWING Companies:
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What your current Onboarding might look like (And Why It’s Holding You Back)
Users Disappear After Signup 💔
All this effort getting them hooked & ready to try your product & now puff, after their signup they just ghost and you never hear from them!!
Trial Users Just Won’t Convert 🫠
You’re driving plenty of traffic to your page, but man is it hard to get these users to convert into paying customers!!!
(maybe people have just gotten greedy these days?)
Your Onboarding is a bit of an overkill 🥴
You are thinking: “Now that we got you here, we might as well show you all we got” which makes your onboarding a bit longer than needed but I mean it’s probably worth it, right?
You’re Guessing What’s Broken 🎯
You’re well aware, some things gotta change and your team is making changes, but UFF it’s a hard shell to crack & know what actually moves the needle.
How we turn Onboarding Into
Your Biggest Growth Lever
If your onboarding feels like a headache topic - it’s time for a change.
What if your onboarding didn’t just guide users, but converted them into loyal fans from day one?
Unlock Focus, Efficiency, and Predictable Growth with a product-led onboarding system that:
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Effortless Scalability 🚀
We build a system that scales with your business without sacrificing user experience or overwhelming your team.
Increase overall client lifecycle
We create scalable systems that keep users engaged, reduce churn, and increase lifetime value—without adding complexity to your team’s workflow.
Data-Driven Insights 🔍
No more guessing. Get actionable insights into where users drop off, what’s working, and how to fix it.
Happier Teams, Happier Customers 🥳
Streamline your onboarding to reduce internal friction, improve team collaboration, and delight your users.
Streamline iterations with efficiency
Make it easy for users to understand your product, navigate its features, and see the value — fast.
Predictable Growth 📈
Turn onboarding into a reliable growth engine that boosts retention, engagement, and long-term revenue.
+125%
Gigstack
+ 40%
& User Activation
Terapify
Get Instant Access to the Onboarding Mastery Guide that helps you 3x your Onboarding Completion Rate
What Founders are saying
Christoph Meise & Eva Egg
CEO & CTO of Scripe
Lisa's dual perspective as a user and UX expert ensured we're building a product that meets our content creators' needs. Excited to refine our product based on these insights.
Santiago Carranca
Founder & CEO of Gigstack
From the start, she took the time to understand our product through in-depth conversations, then proposed clear measurement strategies and shared actionable ideas to improve our flow.
Her continuous analysis and optimization helped us refine our approach, ultimately boosting our conversion rates. Beyond the numbers, working with Lisa was a great experience, her structured approach, attention to detail, and deep understanding of user behavior made all the difference.
Highly recommended!
Tina Walter
Founder of BlauVerde
Her deep behavioral UX insights and CRO strategies helped us bridge the gap between brand visibility and actual conversions.
In just weeks, we saw a 109% increase in engagement and a 5.91% boost in add-to-cart rate. More than just numbers, she transformed how we connect with our customers, making the shopping journey smoother and more intuitive.
If you're looking for a team that truly understands product-led growth, look no further!
Dr. Josh Ramirez
Founder of Neuralplan & BehavioralPM
Institute
She has a keen sense of how users interact with your site, and has an eye for simplifying in such a way that brings your content forward where people want to engage.
Not only do I use Lisa for all my work, but I’ve referred all of my colleagues to her as well. If you don’t hire her, you’re truly missing out!
Murat Esenli
Founder & CEO of Compospec
If anyone is looking for deep, realistic insights paired with a thorough review report, I highly recommend reaching out to Lisa. Huge thanks for your expertise and guidance!
Alejandro Lomelin
Founder of the GoodBrand
The whole experience working with her was just amazing.
Definitely a great listener, great talent and with great soft skills. Always reliable, professional and with a lot of drive for growth, Lisa is the person you are looking for your team or personal project.
HIGHLY recommended.
Claire Etrillard
Business Development Consultant BlauVerde
Her expertise in UX and conversion optimization for E-Commerce is exceptional.
She knows how to transform registrations into paying customers through strategic and effective solutions.
Her analytical approach and outstanding results make her a top-notch expert in her field.
I would definitely co-create projects or build brands with her again, as her professionalism and vision are invaluable.
Alexis Daniels
Co-Founder of Intimal.io
Her expertise in Behavioral Design offered specific, actionable insights that significantly refined our user experience strategy.
Lisa's methodical approach not only aligned with our objectives but also brought a level of clarity that propelled our product forward.
Nima Pouya
Senior Product Owner @Chargylize
Her enthusiasm, critical thinking, and deep focus on the user experience transformed our work.
She doesn’t just design; she takes full ownership, always pushing to understand the product and improve it. Working with her is both inspiring and fun—I’m grateful to have her as a colleague and friend!
Dr. Josh Cunio
CEO and Founder of P3M Strategies & Pillframework
She took my vision for P3M Strategies and transformed it into a sleek, intuitive, and highly functional website that perfectly reflects my brand.
Her attention to detail, user-centric approach, and deep understanding of design principles made the entire process seamless.
Beyond her technical skills, Lisa is an exceptional collaborator—always responsive, open to feedback, and proactive in finding creative solutions. She doesn’t just build websites; she creates experiences that engage and inspire.
If you need a UX designer who delivers excellence with every pixel, Lisa is the one to trust. Highly recommend!
How it works
How We Turn Your Landing Page into a
Conversion Machine
Step 1
Diagnose What’s Broken
We start by identifying bottlenecks in your user journey— where are users dropping off, and why?
Step 2
Understand Behavior Deeply
We map out your user journey and analyze behavioral patterns to uncover key insights into what drives engagement and retention.
Step 3
Redesign for Success
We create optimized flows and experiences tailored to your users, ensuring they reach their "aha moment" faster and stay engaged longer.
Step 4
Measure, Test, Iterate
We roll out changes strategically, track their impact, and continuously refine the system for maximum growth.
Frequently Asked Questions
A well-optimized onboarding experience will lead to:
✅ Higher activation rates — users reaching their "aha moment" faster
✅ Increased retention — users engage and stick around longer
✅ Lower churn — fewer drop-offs due to confusion or friction
✅ Better free-to-paid conversions — users see the value & upgrade sooner
Every product is different, but we typically see measurable improvements within a few weeks of implementing changes.
It depends on the scope of optimizations, but most startups start seeing improvements in activation and conversion rates within 4-6 weeks of implementing changes.
Quick wins (like copy & UX tweaks) can show results within days, while deeper improvements (like redesigning key flows) may take a bit longer — but lead to long-term, scalable growth.
We take a data-driven and behavioral approach:
🔍 User Analytics – We analyze session recordings, heatmaps, and drop-off points.
🛠️ UX & Behavioral Audits – We look at friction points, clarity, and cognitive load.
🗣️ User Feedback & Session Data – We uncover frustrations through surveys and interviews.
With these insights, we pinpoint exactly where users struggle and design a streamlined, high-converting onboarding experience.
We work with whatever data you have available! Ideally, you’ll have:
📊 Analytics Tools – GA4, Mixpanel, Amplitude, or PostHog for user tracking.
🎥 Session Recordings – Hotjar/FullStory/PostHog to see where users drop off.
🗣️ User Feedback – Surveys, support tickets, or qualitative insights.
No data? No problem! We can set up tracking and use behavioral UX best practices to diagnose issues and create a data-backed improvement plan.